Marketing and Ecommerce
A funnel, a store and numbers that agree.
Full-funnel digital marketing and ecommerce for businesses that need traffic to turn into orders: strategy, store design and optimization, content, SEO, paid media, email, and the analytics that tell you what is working.
You are probably here because
- You are spending on ads and content and cannot say which of it produces revenue.
- Your store works, but conversion is low and you do not know why.
- Marketing, sales and the website report different numbers for the same month.
What you get
- A marketing plan tied to revenue, not impressions. Channel mix, budget, content calendar and targets built backward from the orders and leads you need.
- A store designed to convert. Platform selection, catalog structure, checkout and product page optimization on WooCommerce, Shopify or your existing platform.
- Search and content that compound. Technical SEO, content built around what your buyers actually search for, and a publishing rhythm your team can keep.
- Paid media and email that pay for themselves. Campaigns with clear attribution, audiences built from your CRM, and lifecycle email that follows up automatically.
- One truth in the analytics. GA4, ads platforms, the store and the CRM reconciled so attribution is credible and decisions get easier.
How we approach it
We begin with measurement, because without it every other decision is a guess. That means fixing analytics, conversion tracking and CRM attribution before scaling spend. Then we work the funnel in order of leverage: conversion on the pages you already have, then the channels bringing qualified traffic, then new channels. Ecommerce work follows the same logic: product data, checkout and speed first, campaigns second. Because the same team handles CRM and web development, the store, the forms and the CRM are one connected system, and the reports are about revenue rather than clicks.
Common questions
Do you run the ads or just plan them?
Both; we plan and can run campaigns, or train your team to run them with our oversight.
WooCommerce or Shopify?
WooCommerce when you need deep customization and CRM integration on WordPress; Shopify when speed to launch and a simpler catalog matter more. We work with both.
How soon will SEO show results?
Technical fixes show within weeks; content-driven growth typically takes months. We set expectations in the plan, in writing.
Can you connect marketing to our CRM?
Yes: form submissions, campaign source and email engagement flow into HubSpot, SugarCRM, SuiteCRM or Hawk-Ai, so sales can see where a lead came from.
Tell us what is not working
A 30-minute call, no pitch deck. We will tell you what we would do first, and whether we are the right people to do it.
